The much-anticipated announcement from Apple brought four new products and a music industry first.
The iPhone 6 and iPhone 6 Plus are larger and thinner. The iPhone 6 Plus with a 5.5 inch screen is Apple’s nod to the growing phablet market.
The long-awaited Apple Watch is described by CEO Tim Cook as a “breakthrough,” and “the next chapter” in the company’s history. The watch features a health and fitness app, GPS, video and message monitoring, and an array of customizable features including interchangeable straps and a choice of finishes including 18 karat gold.
Apple also introduced Apple Pay, which lets users make payments at stores using their iPhone or Apple Watch.
And SURPRISE! The band, U2, made music history when they dropped an unexpected, new album at the Apple event on September 9, 2014. The Irish rockers teamed up with the tech giant to give iTunes customers worldwide over 500 million free downloads of their new album, Songs of Innocence. With the free download, never before have so many people owned one album.
For all the Apple details, A to Z, here’s a rundown.